Focus Groups, Feedback & Findings – Creating a Winning Branding Strategy
Do your customers recognize your company logo? Do they remember your tagline? Do they associate a positive image with your
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The 4th of July – A Branding Case Study
The 4th of July is a special time of year when we celebrate our independence. Some of us spend time
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Why It’s Important to Implement a Brand Strategy For Your Staffing Firm
Brand identity is a crucial part of your firm’s overall marketing strategy. If you want your clients and consultants to
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What’s in a marketing and sales strategy? Can it deliver ROI?
Your marketing and sales strategy is the cornerstone of driving your business. When strategy is overlooked, business opportunities are lost,
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Social Media: What did everyone do before they were able to give updates?
From pony express to real-time updates, how the world has changed. From consumers to business owners alike, we are all
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Designing a Recognition Program for Your Staffing Firm
Did you know that Friday, March 1, 2019, is Employee Recognition Day? What does your staffing firm do to recognize
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Staffing Firm Brand Reputation Management Strategies
How many of you have recently looked at Glassdoor.com or Yelp or any of the reputation sites and discovered reviews
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Is My Firm Different? Can I Tell People How It Is Different?
We have all seen the differentiators that are not exciting. How you determine your differentiation is one of the toughest
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Successful Staffing Firm Branding
Several years ago, I was driving on the highway with my 18-month-old when I heard a little voice from the
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Using Staffing Firm Webinars to Increase Brand Awareness
Staffing firms don’t consider how to fully utilize staffing firm webinars as a marketing vehicle. When it comes to the
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